CONTACT

kelseycasselbury@gmail.com

(646) 660-0133

EDUCATION

The Pennsylvania State University (University Park)

Bachelor of Arts, Journalism

Minor in Theatre

VOLUNTEER

INTERNATIONAL FOODSERVICE

EDITORIAL COUNCIL​​

Elected board member of organization that provides networking, business opportunities and professional development for foodservice editors and industry members

  • President | 2020 

  • Treasurer | 2018-2019

  • Board of Directors | 2017-present

  • Member since 2015

CHILDREN'S THEATRE OF ANNAPOLIS

501(c)3 nonprofit with the mission of nurturing and developing the love of theatre in children through all aspects of the theatrical experience

  • President | 2019-2021

  • Secretary | 2017-2019

  • Chair of Publicity | 2012-present

  • Board of Directors | 2012-present

SKILLS & SOFTWARE

Adobe Creative Suite

  • Photoshop

  • Illustrator

  • InDesign

  • Acrobat
     

Web Design

  • Wordpress

  • Wix

  • HTML & basic CSS

EXPERIENCE

CONTRACT WRITER AND EDITOR

2017-PRESENT

Experienced in feature and news writing, sponsored and branded content/advertorials, blogs, annual reports, press releases, conference materials, SEO-based web content and more. Current and former clients include: 

  • School Nutrition magazine (Contributing Editor). Write and edit departments and features for monthly magazine focused on K-12 foodservice. 

  • Our Health Virginia magazine (Editorial Consultant). Worked with publisher to make recommendations on four print magazines to improve editorial content and advertising sales; Conceptualized 2020 editorial calendar; hired and managed freelance writer. 

  • What’s Up? Annapolis magazine (Contributing Health Editor). Wrote up to eight monthly articles focused on nutrition, fitness, food and wellness

  • Livestrong.com (Freelance writer & editor, Nutrition & Fitness). Write and edit weekly articles focused on nutrition and fitness utilizing SEO keywords. 

  • DotDash (Quality Content Editor, TheSpruce.com). Edit and update published articles to improve editorial content and search engine optimization (SEO). 

  • LabTestsOnline.org (Medical Writer & Editor). Edit and update published medical content; write new content on medical tests and conditions. 

  • SmartBrief (Freelance Health Editor). Edit health-focused news summaries for myriad daily newsletters. 

CONTRACT GRAPHIC DESIGNER | ChemMatters magazine (American Chemical Society)

2018-PRESENT

Art direct and design quarterly magazine for high school audience. 

ASSOCIATION OF PROFESSORS OF GYNECOLOGY & OBSTETRICS

Communications Specialist

2016-2017

Worked with a team of doctors as staff liaison to edit and update medical tests for ob-gyn students; maintained website’s CMS and LMS; managed website analytics; wrote and edited association materials including annual report, association e-blasts, press releases and conference programs.

SCHOOL NUTRITION ASSOCIATION

2012-2016

Managing Editor, School Nutrition magazine | August 2014-April 2016

Managed 55,000-circulation national magazine, including conceptualizing issue themed, writing departments and features, copy editing and proofing; worked with freelance writers to develop content; wrote web content; wrote speeches for association leaderships.

Communications Specialist | December 2012-August 2014

Collaborated with multiple departments and team members to produce all written material, including promotions and programs, for major conferences and meetings; Managed blast email system, coordinating with all departments to send out information to membership; analyse statistics to improve open/click-through rates.

WHAT'S UP? MEDIA

Food & Weddings Editor

2010-2012

Contributed to and copy-edited content for two websites, three monthly magazines and a weekly e-newsletter sent to 10,000 subscribers; managed freelancers for food and weddings departments.

THE DAILY TIMES (GANNETT) 

2007-2010

Managing Editor, Go! Magazine & The Beachcomber | August 2008-July 2010

​Conceptualized, contributed to, edited and designed two weekly entertainment publications; maintained websites and social media outlets.​

Copy Editor & Page Designer | May 2007-August 2008

Copy-edited content for all sections of daily newspaper; Designed all sections of daily newspaper

Kelsey Jean Creations | Annapolis, Maryland, Freelance Writer, Editor & Print and Web Designer | kelseycasselbury@gmail.com